Daniël Dammann joins Max-AI® sales team in Europe

AMSTERDAM – April 19,2021 – – Bulk Handling Systems (BHS) has named Daniël Dammann to the position of Sales Manager for Max-AI®. In his new role, Dammann joins the Max-AI® Europe sales team and will focus on sales in NL, BE, UK, DE, IE, Slovenia & Scandinavian markets.

Max-AI technology is an Artificial Intelligence (AI) that identifies recyclables similar to the way a person does and directs sorting equipment, including robotic and optical sorters. Max-AI launched in 2017 to increase product quality, automation and intelligence in recycling facilities, and quickly gained acceptance throughout Europe and around the world. Prior to joining Max-AI in 2021 as a Sales Manager, Dammann spent four years in sales with BHS-subsidiary Nihot Recycling Technology based in Amsterdam, Netherlands.

“Max-AI technology has had a great deal of success in Europe, particularly with customers that want to lower operating costs in existing facilities,” said Dammann. “It’s been a pleasure to work with these breakthrough solutions that have already made such impactful results to our customers’ businesses, but have yet to scratch the surface of what’s possible. Max-AI technology will continue to influence our industry in meaningful and positive ways.”

“Daniël has a proven track record of delivering successful solutions that encompass a broad range of recycling equipment of the BHS Group,” said Max-AI European Director of Sales Remi Le Grand. “His holistic experience in recycling systems and deep understanding of our AI and robotics offerings make him the perfect fit to take Max-AI to the next level in this region. Our Max-AI product line continues to expand in exciting ways that control more equipment and enhance total system intelligence, and we think our customers in Europe are going to benefit immensely.”